Snapchat now lets creators display their subscriber counts, the first time Snapchat has given users any public-facing metric of their audience or followers (Ashley Carman/The Verge)

Ashley Carman / The Verge:
Snapchat now lets creators display their subscriber counts, the first time Snapchat has given users any public-facing metric of their audience or followers  —  Great for brand deals  —  Snapchat is now allowing creators to publicize how many subscribers they have.